Gruen (AU)
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Gruen - the show that lifts the lid on advertising, spin and marketing. Join host Wil Anderson, stalwarts Todd Sampson and Russel Howcroft and other advertising industry experts to unpick the ways we're all bought and sold.
Gruen (AU) Season 8 (2015)
 | 8x01 Pet Food How do you sell a product like pet food, when humans never eat it? The Pitch returns and we look for the Best Local Ad of All Time. Wil Anderson, Russel Howcroft, and Todd Sampson are ... | Sep. 09, 2015 |
 | 8x02 Uber This week the panel looks at the rise of one brand, & the fall of another; controversial car-sharing app Uber; & cheating website Ashley Madison. Can an ad agency convince us we need ... | Sep. 16, 2015 |
 | 8x03 Aldi Brands love to be loved, but the far stranger phenomenon is when people really love brands. Enter Aldi. How does an airline advertise? Can two agencies convince us that the great Australian ... | Sep. 23, 2015 |
 | 8x04 The Pope As he tours the USA, Gruen looks at Pope Francis as a brand, & all the brands who are cashing in on him; the stuffed-crust pizza wars; & a pitch to restore our faith in politicians, ... | Sep. 30, 2015 |
 | 8x05 Footy Finals Gruen examines the ad breaks in the footy grand finals. Who exactly is being sold to and what's the value of being a major sponsor? Plus ad agency DDB takes the competition in house ... | Oct. 07, 2015 |
 | 8x06 Anti-Advertising & Domestic Violence The team deconstructs the latest advertising trend: anti-advertising. And they take a look at the communication around the issue of domestic and family violence including a recent ad ... | Oct. 14, 2015 |
 | 8x07 Toilet Paper We look at toilet paper ads to ask why something white, square & occasionally embossed sells itself using puppies & kids; YouTube pre-rolls; & a Pitch to convince us that Australia ... | Oct. 21, 2015 |
 | 8x08 Competitive Advertising The Gruen team talk about when sledging meets marketing - ads that go negative & what to do when your brand is in the news for the wrong reasons. Toyota, ISIS & a Pitch to convince ... | Oct. 28, 2015 |
 | 8x09 Movie Merchandising The Gruen team looks at blockbusters & their merchandising; the ads that pretend to be movies - like the star-studded 16 minute film for James Packer's new casino & they look at the ... | Nov. 04, 2015 |
 | 8x10 Christmas Advertising In the final Gruen of the year, Will, Todd & Russel unwrap some Christmas ads & look at one of our favorite ads of the year. Two agencies show us that wrinkles can be sexy. Guest panelists: ... | Nov. 11, 2015 |
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